Affordable Close
Find out how much they can afford and present a finance plan that fits. Present
lifetime cost savings, the cost of not purchasing the product, remove options to lower
cost, offer another cheaper product, or bring the price down. Structure the finance deal
to fit in to the other person’s ability to pay.

Examples: How much per month can you afford…yes, we can make a deal for
that. The basic model will fit into your price range. If we can bring the price down
to what you say, will you buy today?